Marketing Development Assistance

Ministry of Tourism


Ministry of tourism through this particular aims to project India as a multidimensional tourist destination by inviting the foreign media (stakeholders) to promote the Brand 'India'. This scheme also provides financial assitance to local tourist operators/agencies/travel startups/hoteliers to promote by various activites in NE states and Jammu and Kashmir. The scheme also caters to promotion of unexploited and less visited places. 


Scheme Benefits & Highlights
Ministry of Tourism would also provide financial assistance to tourism service providers approved by the Ministry of Tourism, Government of India or by the State Tourism Department in the case of North Eastern States and Jammu and Kashmir for participation in travel marts, annual conventions of Indian Association of Tour Operators / Travel Agents Association of India / Association of Domestic Tour Operators of India / Adventure Tour Operators Association / Federation of Hotels & Restaurants Association of India / Hotels Association of India or any other National level Travel / Tour Association approved / sponsored / recognized by MOT.

Registration Process

The concerned applicant should meet the Eligibility Criteria as mentioned in the following document and apply using the application form on Page 6: Click here

Eligibility Criteria

This scheme would be applicable to tourism service providers, viz., hoteliers, travel agents, tour operators, tourist transport operators approved by the Ministry of Tourism, Government of India and in the case of North - Eastern states and Jammu and Kashmir, approved by the concerned State Tourism Departments.

The details regarding the number of schemes that can be sponsored and other detailed eligibility criteria can be obtained from Ministry of Tourism's Website or by this document: Click here



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